The original review introduced a video site as an alternative to repeatedly seeing the same viral clips. The source used both Nimzlab and Nizmlab spellings; this edition retains the original page address and explains the idea behind the review.
Selection rather than volume
The article contrasted a list of the most popular uploads with a collection chosen by editors. Its examples of the wider viral-video culture included performers and clips familiar to readers at the time.
The value proposed by the site was not hosting every possible video. It was helping a viewer find something distinctive without searching through a much larger stream.
The founders' judgement
The source credited Lukas Dryja and Pawel Ulewicz and described the service as newly launched. It attributed to them the view that only a small share of videos in popularity lists were worth watching.
The quoted five-to-ten-percent range was part of that judgement, not an independently established measure of the quality of online video.
Editors and a community
The review described a selected editorial group alongside community participation in finding and ranking material. YouTube and Vimeo were the named sources at the time, with more sources planned.
This human-selection model was the central contrast with a list generated only from popularity signals or an algorithm.
Browsing by subject
The article said viewers could choose recent or popular entries and narrow the selection by category. Its list included business, design, documentaries, education, entertainment, film, humour, music, politics, sport and technology.
Categories gave the viewer a starting point based on an interest rather than requiring a precise search phrase.
The original review's appeal
The author welcomed documentaries, interviews and other material that could be informative as well as entertaining. It presented the site as a calmer alternative to chasing the latest viral sensation.
This page preserves that historical review. It does not claim that the original service is still operating or that its old address remains a suitable destination today.